How humans create art, products, and experiences is changing at a breakneck pace, and to be leaders within this evolving ecosystem creatives & technologists need to develop a fundamental understanding of themselves and the myriad of personalities required to produce revolutionary solutions. Greg will share real life examples of what it is like to work with demanding Fortune 50 companies and emerging startups: the good, the bad, and the ugly. Please join Greg for a roller coaster discussion about the importance of empathy set against a backdrop of pop culture and cult classic movie references.
Greg Aper, IDSA, is an industrial designer and the director of business development for Whipsaw, an award-winning Silicon Valley product design firm. Greg has designed and consulted for some of the most highly recognized companies in the world, including Bosch, Philips, Samsung, Panasonic, Google, and Intel.
In his present role with Whipsaw, Greg specializes in the advancement of design through the application of experiential business strategies, empathy-centered problem solving techniques, and interdisciplinary communication. He is currently working with some of the most advanced startups & companies in the world to help humanize and productize revolutionary technologies.