Designing for Emotion

Aarron Walter is VP of design publishing at InVision, drawing upon fifteen years of experience running product teams and teaching design to help companies enact design best practices. Aarron founded the UX practice at MailChimp and helped grow the product from a few thousand users to more than 10 million. His design guidance has helped the White House, the US Department of State, and dozens of major corporations, startups and venture capitalist firms. You’ll find Aarron sharing thoughts about design on Twitter @aarron, and as the cohost of the Webby nominated Design Better podcast.

Aarron is the author of Designing for Emotion, a book that looks at the principles of designing for humans, and addresses newer challenges that have emerged for web professionals tasked with reaching an ever-shifting audience.